VP Marketing at Sun World
Jennifer Wagner Sanchez
Jennifer (Jen) Sanchez, VP of Marketing for Sun World, has more than 20 years of experience in the fresh produce industry with roles in marketing, sales, and category management.
In recent years Jen worked for Church Brothers Farms as Director of Marketing and Director of Planning and Data Integrity and at Driscoll’s as Director of Retail Sales. Prior to those roles, Jen spent eight years as VP of Marketing and Category Management for Growers Express on the Green Giant Fresh brand, managing everything from strategic planning, trade events to overseeing their licensee program and working with the sales team to engage with customers and grow the business.
In the VP of Marketing role at Sun World, Jen works cross-functionally to bring new varieties to life through the development and execution of compelling marketing and communication strategies. She also oversees the trade and consumer communication through trade shows, events, sales materials, and social media. Jen works closely with external agencies to ensure that Sun World’s vision and goals will be achieved throughout the marketing and research campaigns.
Jen is working to complete her doctorate in business administration with a focus in marketing at Liberty University. She holds a Bachelor of Arts degree and a Master of Business Administration degree from Azusa Pacific University. Jen lives in Gilroy, CA with her husband Matt, her three sons, Matt’s two sons, and their two dogs. Jen enjoys photography, cooking and spending as much time as possible relaxing by the beach with family.