New Markets Expansion Lead, Beamery
Having started his career as a digital marketer at Google, Kartik did his MBA at Judge Business School, Cambridge and since then has been a fairly passionate B2B marketer.
Passionate about B2B marketing you say? (Well perhaps not compared to this crowd but many others!) Yes, there’s a decent amount of budget spent on enticing one company to buy for another. Lucrative and stable as a B2B contract often is, but Kartik believes doing it smartly, efficiently and in a way that generates win-win scenarios is good for him, the businesses concerned, and the world at large!