If you’re finding it challenging to manage marketing tasks, teams, and leadership responsibilities, this episode of the FINITE Podcast is for you. In this episode, we delve into the crucial role of strategy with Juliette Aiken, CMO at Dotdigital.
Juliette offers her perspective on what strategy really means, who should be responsible for it, why it often gets overlooked, and practical steps you can take to prioritise and develop an effective strategy.
By the end of this episode, you’ll have actionable advice on how to ensure strategy remains a focal point in your marketing efforts and how to foster strategic thinking within your team.
Listen below, on Apple Podcasts or Spotify
And once you’re done listening, find more of our B2B marketing podcasts here!
The FINITE Podcast is made possible by Clarity: the global marketing communications agency working with leading technology brands.
