Martha Aviles is VP of Marketing at Talroo and has spent a big part of her career helping to market complex products to technical buyer personas. Join us as we dive into her background and experiences!
Listen to the episode to learn:
- About Martha’s background in B2B tech marketing
- Martha’s experience as VP of Marketing at Talroo
- How Martha’s background in technical product development helps with marketing
- How marketing and product teams achieve alignment
- How Martha goes about understanding personas in detail
Find the full episode here:
Once you’re done listening, find more of our B2B marketing podcasts here!
