FINITE: 24th September, sponsored by LinkedIn
With our new sponsor…LinkedIn After a Summer hiatus, we’re pleased to announce that we have a date, and a new venue for the September edition of FINITE, which will be hosted and sponsored by LinkedIn in their new London offices, on Tuesday 24th Sept. LinkedIn is very kindly offering us the use of their new…
Read MorePodcast Chats: Marketing Theory with Dr Sven Molner
Intro We started the FINITE podcast in Q1 of 2019, after feedback from our community during our events. Over the last 7 months or so since we began running FINITE events, we have had some quality talks from experienced B2B marketers, and the vision for the podcast is for a wider audience of ambitious B2B…
Read MorePodcast Chats: Kartik Krishnan, Founders Factory
Intro: We started the FINITE podcast in Q1 of 2019, after feedback from our community during our events. Over the last 7 months or so since we began running FINITE events, we have had some quality talks from experienced B2B marketers, and the vision for the podcast is for a wider audience of ambitious B2B…
Read MoreFINITE: Personalisation | Tuesday 11th June | London
Sign up to our next event here… The Topic: Personalisation has been seen as the holy grail for marketers for a number of years now. Yet as our ability to track data sets and internet activity increases, high-profile data breaches and security issues has meant that there is some debate as to whether Personalisation is…
Read MoreFINITE: Sales & Marketing Alignment – May 1st
When: May 1st Where: WeWork, The Bower (Old St) 207 Old St, London EC1V 9NR Hello Finiters! Our next FINITE evening is all about the sometimes painful issue of B2B Marketing and Sales Alignment. Sign up here Alignment between sales and marketing teams in B2B companies is a continuous process of growth, communication, and commitment to practicing the strategies that will…
Read MoreNext FINITE Meetup Announced: People/Skills/Teams
Happy New Year B2B Technology Marketers! We’ve been in hibernation mode recently but are now ready to host our next evening of networking, use cases, prosecco and pizza. Having listened to feedback after our first evening, we’ve decided that all evenings will be encapsulated with a theme. One particular strand of B2B Marketing, in which…
Read MoreInterview with a B2B Marketer: Emma Westley, Consulting CMO
Every month, we ask a Marketer in B2B Tech the questions you may have been asking yourself. We talk today, at Finite with Emma Westley, A Consulting CMO with senior marketer status at Symantec, Hewlett-Packard and Accenture, to name a few. She makes an impassioned plea for more Test & Fail cultures in B2B, the unfair advantage…
Read MoreFINITE Launch Event
Tuesday 20th November was the inaugural evening for FINITE, a new community for marketers working in B2B Technology. Over the course of the next year, we plan to expand the community so that it includes more meetups, private dinners, research and conferences, with members sharing the latest insights, trends, advice and ideas to become more…
Read MoreInterview with a B2B Marketer: Hannah Voss, Fluidly.
Every month, we ask a Marketer in B2B Tech the questions you may have been asking yourself. Today, at Finite, we talk to Hannah Voss, Growth Marketing manager at Fluidly, the fast-moving, internationally renowned, cash flow management software. She shares with us how she started out, her technology stack at Fluidly, and why she hates…
Read MoreInterview with a B2B Marketer: Harry Lancaster, Bibblio
At FINITE, we ask the questions that other B2B marketers are curious to know, yet are sometimes afraid to ask within their peer group. We talk automation, pain-points, data and when to focus on which aspect of your marketing mix, plus many more insights like this. Every month we aim to ask a Senior Marketer…
Read MoreRecent Podcasts
Should B2B marketers fear cookie deprecation? With Nohar Zmora, VP Brand and Strategic Marketing at Kaltura
How to leverage customer data with Jim Turner, SVP of Customer Experience at Exclaimer
Reinventing Marketing with Bruno Bertini, CMO at 8×8
Podcast: A guide to creativity in B2B marketing with Jamie Buxton, Global Senior Director of Marketing at WEX
Podcast: Staying focused on B2B marketing objectives, with Kathryn Thomas, EMEA Marketing Director at Box
Events
Key Takeaways from our FINITE Member Hangout on ‘Cutting Through the Noise’
Event: Navigating purpose-driven messaging in tech: Key takeaways
Announcement: Exclaimer partners with the FINITE community to support B2B marketers worldwide by supercharging their organic channels
Interview: How The Marketing Practice and Verizon created a multi-million pound ABM pipeline
Announcing our new community sponsor: Clarity!